Alpha Sophia

Alpha Sophia for Sales Targeting & Lead Qualification

Alpha Sophia > Use Cases > Sales Targeting & Lead Qualification
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Challenge

Sales teams often struggle with efficiently identifying and prioritizing potential HCP and HCO targets. Without the right tools, this can result in wasted efforts on low-potential leads, misallocation of resources, and missed opportunities. The complexity of integrating various data points such as location, specialization, and financial data further complicates the targeting process.

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Solution

Alpha Sophia transforms the sales targeting and lead qualification process by providing a comprehensive set of filters to refine lead lists. By utilizing detailed filters like practice location, medical specialization, state licenses, and financial data, sales teams can accurately identify high-potential HCPs and HCOs. This refined targeting optimizes outreach efforts, increasing lead conversion rates and driving better business outcomes.

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Tool Walkthrough

Find HCPs and HCOs to use your device

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  • Affiliation: Select specific hospitals or medical groups.
  • Practice Location: Choose target geographic regions.
  • State License: Ensure HCPs have licenses in your target states.
  • Taxonomy: Select relevant medical specialties.
  • OpenPayments: Filter based on financial relationships to identify those likely to engage.