Alpha Sophia Recommended in Lisa Bichsel’s New Book: So You’re Launching a Medical Device

We’re excited to share that Alpha Sophia is included in the new book by industry veteran Lisa Bichsel: So You’re Launching a Medical Device… A Practical Guide for Medtech Commercialization Teams.

The book was just released on Amazon and is already generating buzz across the medtech community, offering real-world, actionable guidance for teams launching medical devices—from early planning to commercial strategy.

👉 Amazon link: So You’re Launching a Medical Device

In the book, Alpha Sophia is highlighted as a valuable data-driven partner for HCP targeting, KOL engagement, and provider mapping, alongside other industry leaders like Definitive Healthcare, IQVIA, and Medscout.

📖 About the Book

Lisa Bichsel’s new guide is written for commercial, marketing, and Medical Affairs professionals in the medtech industry who want practical, expert advice on bringing a device to market.

What makes it stand out:

✅ Straightforward, no-nonsense guidance from someone with decades in the field

✅ Covers strategy, planning, messaging, and market access in clear, accessible language

✅ Features real tools and companies that medtech teams actually use

We’re honored to be listed among recommended partners for provider targeting and HCP engagement, right alongside other platforms that set the standard for commercial intelligence.

🎯 Why It Matters

For medtech commercialization teams, successfully launching a new device isn’t just about engineering and regulatory—it’s also about getting the right message to the right providers.

Alpha Sophia helps teams:

• Identify high-fit HCPs using real-world billing and licensing data

• Map KOL networks for advisory boards and thought leadership

• Build strategic, compliant engagement plans quickly

Lisa Bichsel’s book validates that these approaches are now core best practices for successful launches.

🙌 A Big Thank You

We’re incredibly grateful to Lisa Bichsel for including Alpha Sophia in her recommendations.

Her new book is a fantastic resource, and we highly encourage anyone working in medtech strategy, marketing, or Medical Affairs to check it out.

👉 Get the book on Amazon: So You’re Launching a Medical Device
👉 See the launch post on LinkedIn: Lisa Bichsel’s announcement