Alpha Sophia
HCP profiling for MedTech and life sciences commercial teams

HCP Profiling That Helps You Prepare for the First Call

See what healthcare professionals (HCPs) do, where they practice, and whether they fit your market. With Alpha Sophia, you can review procedure billing volume, affiliations, licenses, Open Payments, and contact details in a 360° physician profile. Explore healthcare organization (HCO) profiles to understand the organizations behind your target accounts.

Book a demo
“It's a really powerful tool to do both your research on your target audience and the market in general because if you aggregate this data that you are drawing from, like billing and the procedure volumes, you can see how the market is evolving. That's really powerful.”
Monica Wellejus, Sales and Marketing Manager, Ossiform

Trusted by 100+ customers, including OSSTEC, Medical Metrics Diagnostics, Ossiform, Hayek Medical, and ChestPal.

OSSTECMedical Metrics DiagnosticsOssiformHayek MedicalChestPal

Pre-Call HCP Research Shouldn’t Take Four Sources

Preparing for a first call can mean checking the NPI registry, reviewing claims data, searching Open Payments, and tracking down contact details. By the time it’s stitched together, the picture is often incomplete or out of date.

With Alpha Sophia, you can review that information in one profile. All-payer US claims data shows billing activity, while additional sources provide professional details, licenses, reported industry payments, and contacts.

The Wrong Physicians

Without procedure data, reps call providers who don’t perform the procedures your product supports.

Hours of Manual Research

Reps spend time cross-checking sources when they could be selling.

Shallow Prospect Insight

Contact details alone don’t show billing activity, affiliations, or industry relationships.

Relationship-Only Targeting

Relying on who reps already know misses high-volume providers they’ve never met.

What’s in an HCP Profile

Review the physician’s practice and professional background before reaching out.

Procedure billing volume and payer mix in an HCP profile

Procedures and Billing Volume

Review CPT/HCPCS procedure billing activity, volume, and payer mix.

Specialty, taxonomy, and state license filters

Specialty, Taxonomy, and Licenses

Find practitioners in the specialties and subspecialties relevant to your device or therapy, and check licensing for the states your team covers.

Provider affiliations and sites of care

Affiliations and Sites of Care

See connections to hospital systems, group practices, ASCs, and IDNs.

Open Payments manufacturer relationships

Open Payments

Explore reported payments from manufacturers to understand existing industry relationships.

Contact details and NPI identifiers

Contact Details and Identifiers

Find NPI, available email addresses, phone numbers, and social profiles.

Research publications and clinical trial activity

Research and Clinical Trials

Explore publications and trial activity to support KOL identification and medical affairs outreach.

Provider battlecard with CPT billing volume, affiliations, and Open Payments data

Research the Organization Behind the Opportunity

For teams selling into practices, hospitals, labs, and health systems, the account matters as much as the individual physician.

Use HCO profiles to review the organization alongside its affiliated providers. Explore the account, then look more closely at the physicians relevant to your product or service.

HCO profile showing procedures performed and affiliated providers

How HCP Profiling Works

Find relevant providers, review their profiles, and plan your outreach in four steps.

  1. 1

    Filter

    Start with 3.9M+ US providers. Narrow your search by specialty, location, CPT/HCPCS procedure volume, payer mix, or Open Payments. Refine further by ICD-10 diagnoses, hospital affiliations, or prescribing activity.

  2. 2

    Review

    Open a provider’s commercial battlecard for a 360° physician profile. Review billing trends, procedure mix, affiliations, reported industry payments, and published research to assess fit.

  3. 3

    Export and Sync

    Export your target list to Excel or CSV, or use supported CRM integrations to make it available to your sales team.

  4. 4

    Plan

    Use territory mapping to locate your targets and spot gaps in rep coverage. Explore referral intelligence to decide where to focus your outreach.

Filtered provider list showing specialty, procedure volume, and location columns

Who Uses HCP Profiles

MedTech and Device Sales

Build territory target lists by procedure volume and prepare for surgeon conversations before a launch.

Marketing and Segmentation

Build audiences around specialty and procedure activity for campaigns that reach the right physicians.

Medical Affairs and KOL Teams

Use research, trial activity, and Open Payments to assess potential clinical partners.

Diagnostics and Labs

Find the labs and practices running the relevant tests, then research the providers behind them.

Pharma Services

Research relevant providers and organizations before you reach out.

PE-Backed Practice Groups

Explore practices and providers in your target markets.

Use Case: Preparing for the First Call

Let’s say a MedTech rep launching a spinal implant in the Southeast needs a target list. Using Alpha Sophia, they can filter for orthopedic spine surgeons billing spinal fusion CPT codes in their territory, then compare providers by procedure volume.

Before calling, the rep opens a surgeon’s battlecard. They review procedure activity, ASC and hospital affiliations, reported payments from competing manufacturers, and research on minimally invasive techniques. They also find available contact details in the profile.

Battlecard procedures filtered to CPT 22633: 220 lumbar fusions for 220 patients

With that information, the rep can assess the surgeon’s fit and prepare specific questions about their practice before making contact.

Book a demo

Search Provider Data From Your AI Assistant

Connect Claude, ChatGPT, or Cursor

Use Claude, ChatGPT, Cursor, or another MCP-compatible assistant to search Alpha Sophia’s provider data through its MCP server.

Ask in Plain English

Ask a specific question, such as “Find the 20 orthopedic surgeons with the highest knee replacement billing volume in Texas.” Your assistant queries Alpha Sophia’s data without you opening the platform.

Or Stay in Alpha Sophia

Prefer to work in the platform? Use the built-in Alpha Sophia Assistant to search in plain English and get a filtered provider list.

Ranked surgeons result from querying Alpha Sophia provider data through an AI assistant

Trusted by 100+ Customers

See how sales and marketing teams use Alpha Sophia to research their markets, find target providers and plan their outreach:

“
Alpha Sophia enabled us to build a comprehensive image and understanding of the surgical landscape and build a more powerful team of KOLs, with diverse and reputable voices, into our development process. We were also able to benchmark against competitors to achieve win-wins for OSSTEC, our surgeons and partners.
Max Munford
Max Munford

Max Munford

CEO at OSSTEC

“
Our experience with Alpha Sophia has been truly positive, both in terms of the platform and the people behind it. The team supported us with everything we needed, even requests beyond scope like large data exports and training. As a lean team, that level of support made a huge difference in how we handle outreach and build our market strategy.
Dennis Farrell
Dennis Farrell

Dennis Farrell

Vice-President of Medical Device Commercialization at Medical Metrics Diagnostics

“
It's a really powerful tool to do both your research on your target audience and the market in general because if you aggregate this data that you are drawing from, like billing and the procedure volumes, you can see how the market is evolving. That's really powerful.
Monica Wellejus
Monica Wellejus

Monica Wellejus

Sales and Marketing Manager at Ossiform

“
One day after Alpha Sophia, my rep had referrals from an entirely new clinic, from a doctor that is one of the top prescribers in the state.
Gary Mefford
Gary Mefford

Gary Mefford

Senior Manager of US Clinical Sales at Hayek Medical

“
You need both everyday clinicians and key opinion leaders to endorse your technology, so people can connect with the users and the results they're getting. Alpha Sophia helped us identify and target these groups, and understand the platforms they use, so we could tailor our messages to resonate with each one.
Steve Atkinson
Steve Atkinson

Steve Atkinson

CEO at ChestPal

Further Reading on Provider Targeting

Frequently Asked Questions About HCP Profiling

What Data Sources Does Alpha Sophia Use for Provider Profiles?

Alpha Sophia uses all-payer US claims data covering Medicare, Medicaid, and commercial payers to show provider billing activity. Profiles also include NPI registry data, Open Payments records, state licensing information, and research from PubMed.

Can I Search for Healthcare Organizations as Well as Individual Providers?

Yes. You can search for hospitals, ASCs, group practices, labs, and health systems, as well as individual physicians. Review organization profiles and affiliated providers to research the account before reaching out.

How Is Alpha Sophia Different From a General B2B Database Like ZoomInfo?

ZoomInfo helps you find business contacts. Alpha Sophia uses real claims data to show which procedures physicians bill for and how often. That helps you assess whether they’re a fit for your product before reaching out. See the full Alpha Sophia vs ZoomInfo comparison.

What’s a Commercial Battlecard?

It’s a provider summary that puts billing trends, procedure volume, affiliations, Open Payments, credentials, and available research in one view. Reps can use it to review a physician’s practice and prepare questions before a call.

Can I Access Provider Data Through an AI Assistant?

Yes. Connect Claude, ChatGPT, Cursor, or another MCP-compatible assistant to Alpha Sophia’s MCP server. You can search provider data and build target lists from your assistant without opening the platform.

What Information Is Included in a Physician Profile?

Each profile shows a physician’s specialty and taxonomy, CPT/HCPCS billing volume, and affiliations. You can also review state licenses, Open Payments, and available contact details, plus research information to support KOL identification. Coverage varies by provider and data source.

Get the Full Picture Before Your Next Call

Pick a specialty, procedure, or account. See how Alpha Sophia helps your team research relevant physicians and organizations before reaching out.

Book a demo