Alpha Sophia
Alpha Sophia Spotlight Podcast

Episode #6: Social Media in Medical Device Sales with Vendela Martin of Applied Medical

Vendela Martin with Paul-Lukas Hoffschmidt
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The Alpha Sophia Spotlight podcast dives deep into the cutting-edge of MedTech innovations and commercial trends. Join your host, Paul-Lukas Hoffschmidt, founder and CEO of Alpha Sophia, as he explores the fascinating world of MedTech startups and SMBs.

In this episode, we are joined by Vendela Martin, a distinguished Medical Sales Representative and renowned LinkedIn Influencer. Currently, she excels as Territory Manager at Applied Medical, where she specializes in promoting vNOTES, a groundbreaking product that simplifies vaginal surgery and enhances patient outcomes.

Vendela’s career is marked by a series of successful roles at prestigious companies including Hologic, Zimmer Biomet, and ADP. With a keen eye for innovation and a passion for improving healthcare practices, Vendela is not only a leader in her field but also a trusted voice on LinkedIn, where she shares valuable insights and trends related to medical technologies and sales techniques.

This episode is sponsored by Alpha Sophia: Unlock your team’s true potential with our state-of-the-art data platform. Alpha Sophia is the only commercial intelligence platform designed to delight medical device sales teams and create ROI. Check out for more.

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